{"id":296,"date":"2018-05-24T13:53:05","date_gmt":"2018-05-24T17:53:05","guid":{"rendered":"https:\/\/www3.tusculum.edu\/pr\/?page_id=296"},"modified":"2023-01-09T10:19:26","modified_gmt":"2023-01-09T15:19:26","slug":"tusculum-university-logos","status":"publish","type":"page","link":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/","title":{"rendered":"BRAND GUIDELINES"},"content":{"rendered":"<h3>Logos are provided for use by the media and members of the Tusculum University family.<\/h3>\n<p><strong>INFORMATION<\/strong><br \/>\nEmployees who believe they need a department-specific logo should complete a <a href=\"https:\/\/iasite.tusculum.edu\/branding-project-request-form\/\">branding request form<\/a>. Creation of these will be determined on a case-by-case basis and will need to be requested at least 30 days in advance of use.<\/p>\n<p>The Office of Communications and Marketing\u00a0or Athletics Communications Office will provide any files needed directly to vendors or will set up and design needed materials for use. Black and white versions of all logos and marks are available upon request and approval of use.<\/p>\n<p>Contact the Office of Communications and Marketing or Athletic Communications with questions at 423-636-0552 Ext. 5326 or <a href=\"mailto:tubranding@tusculum.edu\">tubranding@tusculum.edu<\/a><\/p>\n<hr \/>\n<p><strong>BRAND GUIDE<\/strong><br \/>\nPlease reference the <a href=\"https:\/\/indd.adobe.com\/view\/357e4b13-e974-4eb9-b525-32cabb43d10e\" target=\"_blank\" rel=\"noopener\">Tusculum University Brand Guide<\/a> for additional information about the proper uses of the Tusculum University logo.<\/p>\n<div style=\"text-align: center;\"><iframe loading=\"lazy\" style=\"border: 1px solid #777;\" src=\"https:\/\/indd.adobe.com\/embed\/357e4b13-e974-4eb9-b525-32cabb43d10e?startpage=1&amp;allowFullscreen=true\" width=\"525px\" height=\"371px\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/div>\n<hr \/>\n<p><strong>DISCLAIMER<\/strong><br \/>\nAs registered trademarks of Tusculum University, the name and images of Tusculum and Tusculum University provided here cannot be used to imply or suggest endorsement of any product or service not provided by the institution itself.<\/p>\n<hr \/>\n<h4>LOGOS &amp; GRAPHICS<\/h4>\n<p>To obtain any of the logos below, right-click on the logo&#8217;s filename link, then select either &#8216;Save Target As&#8217; or &#8216;Download Link\/Image To Disk&#8217;.<\/p>\n<p><img src=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png\" alt=\"\" \/><br \/>\nDescription: Tusculum University Logo (Black-Orange-Black)<br \/>\nFile type: .PNG<\/p>\n<hr align=\"center\" width=\"500\" \/>\n<p><img src=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+White+Orange+White.png\" alt=\"\" \/><br \/>\nDescription: Reversed type Tusculum University logo (White-Orange-White)<br \/>\nFile type: .PNG<\/p>\n<hr align=\"center\" width=\"500\" \/>\n<p><img src=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+Orange+Black.png\" alt=\"\" \/><br \/>\nDescription: Tusculum University logo (Orange-Black)<br \/>\nFile type: .PNG<\/p>\n<hr align=\"center\" width=\"500\" \/>\n<p><img src=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/TU+Logo+Black+Orange-03.png\" alt=\"\" \/><br \/>\nDescription: Tusculum University logo (Black-Orange)<br \/>\nFile type: .PNG<\/p>\n<hr align=\"center\" width=\"500\" \/>\n<p><img src=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+Black.png\" alt=\"\" \/><br \/>\nDescription: Tusculum University logo (Black-Black)<br \/>\nFile type: .PNG<\/p>\n<hr align=\"center\" width=\"500\" \/>\n<p><img src=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+White+Orange.png\" alt=\"\" \/><br \/>\nDescription: Tusculum University logo (White-Orange)<br \/>\nFile type: .PNG<\/p>\n<hr \/>\n<h4>LETTERHEAD &amp; STATIONERY GUIDELINES<\/h4>\n<p>Adopting a uniform letterhead reflects best branding practices. All departments will use the standardized Tusculum University letterhead and envelope templates found at <a class=\"autolinked\" href=\"https:\/\/info.tusculum.edu\/webfiles\/letterhead\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-behavior=\"truncate\">https:\/\/info.tusculum.edu\/webfiles\/letterhead\/<\/a>.<\/p>\n<p>Faculty and staff may access all letterhead and envelope templates via this secure link: <a class=\"autolinked\" href=\"https:\/\/info.tusculum.edu\/webfiles\/letterhead\/\" target=\"_blank\" rel=\"noreferrer noopener\" data-behavior=\"truncate\">https:\/\/info.tusculum.edu\/webfiles\/letterhead\/<\/a>,<br \/>\nthere will be a prompt to enter your individual Tusculum University username and password.<\/p>\n<p>Specific departments can be recognized in the letter signature area. Letterhead specific to each Academic College can be found at the above linked location, as well. An Envelope Template is available for those who wish to indicate your specific Academic College or Department in the\u00a0return address.<\/p>\n<p>All letterhead and envelope templates can be used on regular copy paper. For special needs, a white linen paper is available through the bookstore. Standard envelopes will reflect the 60 Shiloh Road address. Please reflect your P.O. Box in your communication\u2019s return address using the envelope template to aid the post office with any incoming mail.<\/p>\n<hr \/>\n<h4>TYPEFACE &amp; COLORS<\/h4>\n<p>Official University communications such as letters and memos will use a classic serif font such as Times, Times New Roman or a classic sans-serif font such as Arial. Novelty fonts are not to be used for any letters and memos.<\/p>\n<p>The Tusculum University logo uses La Giocionda small cap font. Do not attempt to duplicate the logo. This font can be used on certificates or awards.<\/p>\n<p>The Tusculum University Athletic logo uses Upbolters font. Do not attempt to duplicate the logo. This font can be used on certificates or awards.<\/p>\n<p>The Tusculum University website typically uses sans-serif fonts. Because Windows, Macs and Linux treat fonts differently, it is nearly impossible to get complete typeface uniformity across all browsers and platforms.<\/p>\n<hr \/>\n<div style=\"text-align: center;\"><a href=\"https:\/\/www3.tusculum.edu\/pr\/wp-content\/uploads\/2019\/09\/Screen-Shot-2019-09-17-at-11.27.36-AM.png\"><img loading=\"lazy\" class=\"alignnone wp-image-463 size-full\" src=\"https:\/\/www3.tusculum.edu\/pr\/wp-content\/uploads\/2019\/09\/Screen-Shot-2019-09-17-at-11.27.36-AM.png\" alt=\"\" width=\"812\" height=\"683\" srcset=\"https:\/\/www3.tusculum.edu\/pr\/wp-content\/uploads\/2019\/09\/Screen-Shot-2019-09-17-at-11.27.36-AM.png 812w, https:\/\/www3.tusculum.edu\/pr\/wp-content\/uploads\/2019\/09\/Screen-Shot-2019-09-17-at-11.27.36-AM-300x252.png 300w, https:\/\/www3.tusculum.edu\/pr\/wp-content\/uploads\/2019\/09\/Screen-Shot-2019-09-17-at-11.27.36-AM-768x646.png 768w, https:\/\/www3.tusculum.edu\/pr\/wp-content\/uploads\/2019\/09\/Screen-Shot-2019-09-17-at-11.27.36-AM-150x126.png 150w\" sizes=\"(max-width: 812px) 100vw, 812px\" \/><\/a><\/div>\n<hr \/>\n","protected":false},"excerpt":{"rendered":"<p>Logos are provided for use by the media and members of the Tusculum University family. INFORMATION Employees who believe they need a department-specific logo should complete a branding request form. Creation of these will be determined on a case-by-case basis and will need to be requested at least 30 days in advance of use. The [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_links_to":"","_links_to_target":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>BRAND GUIDELINES | Tusculum University<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"BRAND GUIDELINES | Tusculum University\" \/>\n<meta property=\"og:description\" content=\"Logos are provided for use by the media and members of the Tusculum University family. INFORMATION Employees who believe they need a department-specific logo should complete a branding request form. Creation of these will be determined on a case-by-case basis and will need to be requested at least 30 days in advance of use. The [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing &amp; Communications\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-09T15:19:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png\" \/>\n<meta name=\"twitter:card\" content=\"summary\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/#website\",\"url\":\"https:\/\/www3.tusculum.edu\/pr\/\",\"name\":\"Marketing &amp; Communications\",\"description\":\"Tusculum University Marketing and Communications\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www3.tusculum.edu\/pr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#primaryimage\",\"url\":\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png\",\"contentUrl\":\"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#webpage\",\"url\":\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/\",\"name\":\"BRAND GUIDELINES | Tusculum University\",\"isPartOf\":{\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#primaryimage\"},\"datePublished\":\"2018-05-24T17:53:05+00:00\",\"dateModified\":\"2023-01-09T15:19:26+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"MARKETING &amp; COMMUNICATIONS\",\"item\":\"https:\/\/www3.tusculum.edu\/pr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"BRAND GUIDELINES\"}]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"BRAND GUIDELINES | Tusculum University","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/","og_locale":"en_US","og_type":"article","og_title":"BRAND GUIDELINES | Tusculum University","og_description":"Logos are provided for use by the media and members of the Tusculum University family. INFORMATION Employees who believe they need a department-specific logo should complete a branding request form. Creation of these will be determined on a case-by-case basis and will need to be requested at least 30 days in advance of use. The [&hellip;]","og_url":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/","og_site_name":"Marketing &amp; Communications","article_modified_time":"2023-01-09T15:19:26+00:00","og_image":[{"url":"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png"}],"twitter_card":"summary","twitter_misc":{"Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebSite","@id":"https:\/\/www3.tusculum.edu\/pr\/#website","url":"https:\/\/www3.tusculum.edu\/pr\/","name":"Marketing &amp; Communications","description":"Tusculum University Marketing and Communications","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www3.tusculum.edu\/pr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#primaryimage","url":"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png","contentUrl":"https:\/\/s3.amazonaws.com\/tusculumawsbucket\/assets\/tu\/Logo+1794+Black+Orange+Black.png"},{"@type":"WebPage","@id":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#webpage","url":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/","name":"BRAND GUIDELINES | Tusculum University","isPartOf":{"@id":"https:\/\/www3.tusculum.edu\/pr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#primaryimage"},"datePublished":"2018-05-24T17:53:05+00:00","dateModified":"2023-01-09T15:19:26+00:00","breadcrumb":{"@id":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www3.tusculum.edu\/pr\/tusculum-university-logos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"MARKETING &amp; COMMUNICATIONS","item":"https:\/\/www3.tusculum.edu\/pr\/"},{"@type":"ListItem","position":2,"name":"BRAND GUIDELINES"}]}]}},"_links":{"self":[{"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/pages\/296"}],"collection":[{"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/comments?post=296"}],"version-history":[{"count":48,"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/pages\/296\/revisions"}],"predecessor-version":[{"id":686,"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/pages\/296\/revisions\/686"}],"wp:attachment":[{"href":"https:\/\/www3.tusculum.edu\/pr\/wp-json\/wp\/v2\/media?parent=296"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}